Meet the
Spoke team

Accomplished entrepreneur with a demonstrated history of working across multiple industries, creating new business models, and founding transformative businesses.

A seasoned entrepreneur and proven top executive in mobility companies such as SANYO Automotive Group where he served as President, Member of the Board of Directors and is a passionate advocate of safety in both the automotive and cycling world.

Award winning CTO with extensive experience from start-ups to fortune 100 companies. 2023 World's Top Powerlist of Business and Technology Innovators and 2022 winner of the IoT Breakthrough Award.

Veteran engineer and technology leader, Jovan brings over three decades of experience to Spoke, pioneering software and hardware that drive connected mobility solutions.

Experienced systems architect and strategist, David drives seamless integration of Spoke’s solutions with partner and customer technologies, from initial contact to field operation.

JP is an accomplished product leader and technologist who drives Spoke's product strategy by combining innovative thinking with research, customer insights, and cross-functional collaboration.

Hardware innovator and aerospace expert, Blaze is bringing aerospace-grade engineering to Spoke, ensuring robust, scalable, and future-proof safety solutions for cyclists and drivers.

Kevin is a seasoned automotive innovator with extensive expertise in software-driven safety technologies. Previously led pioneering safety initiatives at Harley-Davidson and Volkswagen Group. Passionate advocate for sustainability, EV education, and protecting vulnerable road users.

Relentless innovator and design leader, Lutz has left his finger prints on the European design industry and co-envisioned the eBike market, as we know it today. His passion is to create leading edge brands, products and experiences, that answer essential needs and that change the rules of the game.

Innovative product designer with deep roots in the outdoor industry, Matt combines form and function to enhance user safety and experience in Spoke’s product offerings.

Seasoned digital strategist with a passion for data-driven growth, Yassin brings global expertise in digital marketing and brand development to Spoke.

Technology enthusiast and business strategist, Kellen spearheads partnership development at Spoke, aligning external collaborations with the company’s mission of enhanced safety and connectivity.

Blair leads Spoke’s efforts in the bicycle industry, leveraging decades of experience to drive partnerships and ensure that cyclists are seen, connected, and protected on the road.

Technology strategist and sales leader, Sanjiv drives Spoke’s expansion across several industries, bringing a deep understanding of connected technology and market scaling.