Executive board

  • Jarrett Wendt

    CEO / Co-Founder

    Jarrett Wendt

    Accomplished entrepreneur with a demonstrated history of working across multiple industries, creating new business models, and founding transformative businesses.

  • Robert (Reid) Sigety

    CSO and COO / Co-Founder

    Robert (Reid) Sigety

    A seasoned entrepreneur and proven top executive in mobility companies such as SANYO Automotive Group where he served as President, Member of the Board of Directors and is a passionate advocate of safety in both the automotive and cycling world.

Product development

  • David Bartlett

    Head of Digital, Data and IT

    David Bartlett

    Award winning CTO with extensive experience from start-ups to fortune 100 companies. 2023 World's Top Powerlist of Business and Technology Innovators and 2022 winner of the IoT Breakthrough Award.

  • Jovan Zagajac

    Head of Engineering and Technologies

    Jovan Zagajac

    Veteran engineer and technology leader, Jovan brings over three decades of experience to Spoke, pioneering software and hardware that drive connected mobility solutions.

  • David Brodie

    Head of Systems & Integration

    David Brodie

    Experienced systems architect and strategist, David drives seamless integration of Spoke’s solutions with partner and customer technologies, from initial contact to field operation.

  • JP Brocket

    Head of Product Management

    JP Brocket

    JP is an accomplished product leader and technologist who drives Spoke's product strategy by combining innovative thinking with research, customer insights, and cross-functional collaboration.

Brand, design & marketing

  • Lutz Kucher

    Head of Creative, Brand and Design / Co-Founder

    Lutz Kucher

    Relentless innovator and design leader, Lutz has left his finger prints on the European design industry and co-envisioned the eBike market, as we know it today. His passion is to create leading edge brands, products and experiences, that answer essential needs and that change the rules of the game.

  • Matt Maczuzak

    Head of Product Design

    Matt Maczuzak

    Innovative product designer with deep roots in the outdoor industry, Matt combines form and function to enhance user safety and experience in Spoke’s product offerings.

  • Yassin Kwyasse

    Director of Marketing

    Yassin Kwyasse

    Seasoned digital strategist with a passion for data-driven growth, Yassin brings global expertise in digital marketing and brand development to Spoke.

Business verticals

  • Kellen Pucher

    Vice President of Strategic Partnerships

    Kellen Pucher

    Technology enthusiast and business strategist, Kellen spearheads partnership development at Spoke, aligning external collaborations with the company’s mission of enhanced safety and connectivity.